Baking Holiday EP集資計劃
 「音樂蛋糕,蛋糕音樂」
原本只是在請朋友試吃蛋糕時隨性說的一句話,
沒想到漸漸成了我心中的Slogan。
我是傑利,這是我的蛋糕歌!



                        在苦無靈感時,因為音樂創作了蛋糕,
                        在苦無靈感時,因為蛋糕創作了音樂。

                        這次將與蛋糕邂逅期間所創作出來的歌曲製作成EP唱片
                        希望透過我的蛋糕和音樂分享給你/妳滿滿的幸福和快樂
                        期望有你們的支持讓我圓夢發行
                        Jelly Lee傑利個人首張EP – Baking Holiday。

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這是我的蛋糕歌!
我的名字叫做Jelly Lee 傑利來自花蓮玉里,是麵包店老闆的兒子。熱愛音樂與運動的創作型歌手,也是知名獨立樂團教練樂隊的主唱,喜歡在生活中尋找靈感。「Life is too short. Living in the present. 人生短短,活在當下!」是我的座右銘,也是我創作的動力來源。

我個人演出經歷有台東鐵花村、蓮All Star、台中Forro Cafe、恆春 草根音樂節 、高雄駁二、台北 河岸留言等等,與教練樂隊演出超過500場.




為什麼會開始做蛋糕?
三年多前,樂團遇到了瓶頸,沒有靈感寫不出好作品的情況持續了將近一年。當時想說去書店看看書,看是否有什麼新的刺激可以讓創作有所突破,從攝影書籍區開始看,到設計、文學、流行雜誌等等,一晃幾小時就過去了,最後走進了烘培書籍區,遠遠一望就看見了一本非常強搶眼的戚風蛋糕封面的烘培書。

「說真的!那種感覺就像一見鍾情一樣,它簡潔單純的外形,沒有任何裝飾,就好像是一位素顏美女站在我面前跟我對眼相望,非常漂亮!」

                     

就此打動了這個從來沒有在家幫忙做麵包蛋糕的我,在那個當下馬上打電話給我做烘焙的父親—

傑利:爸,你知道什麼是戚風蛋糕嗎?
傑利爸:怎麼會不知道,我們家做的生日蛋糕就是戚風蛋糕啊!
傑利:真的假的?我怎都不知道那是戚風蛋糕。
傑利爸:你小時候又沒有在我們工廠做過麵包怎麼會知道!

原來!我們家所做的蛋糕幾乎都是戚風蛋糕的做法,只是造型不同。隔天我就很興奮的坐火車回花蓮老家去跟老爸學習手作戚風蛋糕。很高興父親讓我第一次做香蕉戚風就相當成功,也讓我漸漸地愛上了它。

接著有空的時候我就會往返台北及花蓮
一週有三天的時間,在花蓮玉里鎮化身為蛋糕小學徒,
三天的時間,則在台北市當搖滾樂團小歌手。



音樂蛋糕,蛋糕音樂
沒想到往返花蓮台北學蛋糕的這一年期間,新的創作靈感不斷湧現,在火車上完成了《下雨的午後》、《在美好來臨之前》、《老地方》;在咖啡店完成了《隨著你隨著我》。夏天在花蓮老家洗澡時完成了《學你那樣》,冬天在台北家中的溫暖被窩裡完成了《甜蜜的滋味》。

製作蛋糕的過程中也讓我創作出了《Baking Holiday》。

感謝我父親,原來我有遺傳到他的烘培基因,也謝謝我身邊的親朋好友以及長久以來支持「教練樂隊」的歌迷,鼓勵我成立Baking Holiday 烘培假期粉絲專頁。



為什麼是17萬元?
其實用心製作一張EP的成本,遠遠不及這樣的數字,唱片的製作包含要請錄音師、攝影師、服裝師等等⋯⋯,還有MV製作的費用,其實就大約要花費17萬元。為了蛋糕最好的口感與味道,包括麵粉或其他用料,我都在價格範圍內用最實在的材料。加上蛋糕的成本,其實全部的花費大約要27萬元。

為了讓專案能夠達標,我只好把金額設定在17萬元,剩下的10萬元我會靠自己以及朋友,能省則省。不管是唱片還是蛋糕,我還是會維持在最好的水準,這是我不能妥協的堅持。


回饋物品說明
1. 6吋戚風蛋糕,口味有三種:濃情巧克力、香草、香蕉。贊助後可以選擇神秘口味與隨機口味。隨機口味將會所有口味隨機出貨,給你驚喜的感覺!



2. 迷你戚風蛋糕,一組四個裝。口味會包含三種:濃情巧克力、香草、香蕉,以及一種神秘口味,將會隨機出貨,給你驚喜的感覺!


3. Baking Holiday 限量EP。曲目將會收錄
  《Baking Holiday》
  《Baking Holiday 電音版》
  《甜蜜的滋味》
  《學你那樣》
  《美麗與哀愁》   總共五首歌。



4. 與傑利合照並收錄在正式MV。我會安排一個特別的時間與地點(台北市內),邀請贊助此項的朋友一起見面,同時把蛋糕與EP親手交給你!過程我們會拍很多有趣的照片,結束後會挑選合適的收錄在Baking Holiday正式的MV當中,募資成功後會盡快推出!




5. 傑利烘焙工作室蛋糕製作教學。我會安排合適的時間,邀請你到烘焙工作室一起學做戚風蛋糕!時間大約為2 - 3個小時,你還可以帶一位朋友一起參加,親自做完蛋糕後帶回家和親朋好友們分享!




6. 烘焙假期零距離live演唱會。我會依最後的贊助人次,挑選合適的表演場地(位於臺北市),邀請大家一起來現場共襄盛舉!時間會在11月中 - 12月初之間,星期五的晚上或是週末期間。




為什麼會分「梯次面交」與「低溫宅配」?
為了不讓蛋糕壞掉,保持在最新鮮的口感,蛋糕的配送方式只能選擇低溫宅配。以它的尺寸和低溫運送的需求,每個蛋糕的運送單價至少為150元。我想要給大家最優惠實在的選擇,才會特別分為「梯次面交」與「全島低溫宅配」兩種,讓大家能用最理想的方式拿到蛋糕和EP。

「梯次面交」會在募資成功結束後,依照人數分梯次在台北市捷運麟光站外面交取貨。


快樂分享給更多的人
戚風蛋糕「純粹」的造型與口感,和我在音樂創作中努力追求「簡單準確」的理念不謀而合,它不僅開啟了我的手作蛋糕大門,甚至讓我在音樂創作上的靈感泉不斷湧出,因此寫出了很多首新的音樂創作。

經過了這個其妙的創作經驗之後,我才發現人生有很多事情是你無法預料的,未知的未來真的很刺激!誰知道接下來會發生什麼驚奇事情,享受當下的人生比什麼都重要,因為快樂!

我想將幸福和快樂,透過我的音樂和蛋糕分享給更多的人
讓我們一起聽音樂、吃蛋糕吧!





Jelly Lee’s first EP album - Baking Holiday

 “Music of cake, cake of music”, a casual remark which has now unexpectedly become my own slogan!

Hello, this is Jelly. Let’s come and listen to my songs of cake!

 

Every time when I run out of inspiration, I make music because of cakes.

And at the same time, I make cakes because of music.

Baking Holiday is an EP album with songs written during my encounter with cakes. It’s also my dream to share the joy in making cakes and music with you. And with your support, I’ll be able to pursue it!

 

My songs of cake!

 My name is Jelly Lee, a baker’s son from Hualien. As the lead vocal in COACH, I’m passionate in playing sports and writing songs. Over the past years, I have had over 500 concerts with my band. You know, life is too short. Live in the present. And that’s why I’ve been following my heart to make my own music.

 

 Why do I bake cakes?

 COACH met a bottleneck three years ago, for almost a year, I didn’t have any inspirations in writing songs. One day I went to a bookstore, seeing if there were ideas that could stimulate my thought. Spending several hours strolling along different regions, I finally stepped into the baking zone and a baking book with a cover of Chiffon Cake immediately caught my eye.

 “I’m not kidding! I fell in love with the cake at first sight. It was like standing in front of a no-makeup beauty who was gazing at you. There’s no special dressing, everything is pure and simple. It’s really pretty.”

 I had no experience in helping my family to bake cakes, but I was deeply touched at that time and thus I called my Dad without hesitation.

 Jelly: Dad, do you know what Chiffon Cake is?

Dad: Why not? Our homemade birthday cake is Chiffon Cake!

Jelly: Oh really? But I don’t even know about that.

Dad: How do you suppose to know if you’ve never worked in our bakery?

 And now I know my family makes Chiffon Cakes! I returned to Hualien on the next day, learning to bake Chiffon Cakes with Dad. I was glad to my success in making my first cake, gradually I was enchanted with it.

 Since then, whenever I was free, I’d commute to Hualien from Taipei, spending three days a week as a baker trainee in my hometown and the other three days as a singer in a Taipei rock band.

 

Music of cake, cake of music

 To my surprise, inspiration kept on emerging since I had learnt baking Chiffon Cakes. I composed 6 songs in that year.

 I have also created my song album - Baking Holiday.

 Many thanks to Dad, for letting me have his fabulous baking skills. And many thanks to my friends and family, as well as COACH fans. Without your support, I wouldn’t have set up my Facebook fan page, Baking Holiday.

 

Why do I need NTD 170,000?

 Actually the cost for producing an EP album is far beyond this amount. NTD 170,000 could only afford the salary paid to the recording directors, photographers and dressers, in addition to the expense in the production of music videos (MV). In order to let you have a Chiffon Cake with the best texture and taste, I’ll need another NTD 100,000 for cake ingredients.

 I promise, the EP album and Chiffon Cakes will be of the highest quality I could provide.

 

About the rewards

 1. Chiffon Cake (6-inch) with three different flavors - chocolate, vanilla and banana, backers could choose the “secret flavor” or “random-flavor delivery”. We’ll give you a surprise!

 

2. Mini Chiffon Cake package (4pcs) with three different flavors - chocolate, vanilla and banana, backers could choose “secret flavor” or “random-flavor delivery”. We’ll give you a surprise!

 

3. Limited edition EP Album - Baking Holiday, with a collection of 5 songs in it.

 

 4. A group shot with Jelly. I’ll choose a suitable date and invite you to Taipei, giving you the EP album Chiffon Cake by hand. I will also invite you to take a group shot with me. The photo will be included in my music video!

 

5. Baking party in Jelly’s bakery workshop. You can come to my bakery workshop and learn to bake your own Chiffon Cake! The party will last for 2 to 3 hours and you can bring 1 friend to join.

 

 6. Baking Holiday Live Show. I will invite you to spend a Friday or weekend night with me (maybe in November or December) and celebrate for the publishing of Baking Holiday together!

 

 

About Face-to-face trading and Refrigerated home delivery service

 To ensure the quality of cakes, refrigerated delivery will be used. You can receive the Chiffon Cakes through face-to-face trading or refrigerated home delivery service, each cake will be extra charges for NTD 150.

 When the project is successfully funded, we will conduct a face-to-face trading. Backers will be divided into groups and take turns receiving the Chiffon Cakes near Linguang MRT Station in Taipei.

 

To share my joy with you

 The word “simple” is not only used to describe the design and texture of Chiffon Cake, but also my belief in creating music. Chiffon Cake makes me become a hand-made cake lover and keeps providing me creative spirits in writing songs.

 After experiencing this wonderful creating process, I realize that future is full of excitement which can’t be foreseen. That’s why we have to live happily in the present!

 

Now, I’d love to share my joy with you through my cakes and music.

Come and let’s have fun!

リスク&チャレンジ

  • 面交的時間場次將會大部份在假日,募資結束後我會透過粉絲團、專案頁面一一的通知面交場次,讓已經贊助的朋友們選! 另外,演唱會的場地需視最後的贊助人數決定,地點為台北市